The Articulate Marketing Blog

SEO

Subdomains vs subfolders: what’s better for SEO?

When trying to structure a website, there’s been a long-standing debate over the use of subfolders compared to subdomains, and which one is better for...

Advice Strategy marketing agency

6 pitfalls of marketing dashboards and how to leap over them

Data and analytics are at the core of making intelligent marketing decisions. 42 percent of marketers agree that they have the right tools to collect ...

Lead capture lead nurture lead generation

101 B2B Lead Generation tips for inbound marketing (2019)

Marketers are like dragons. We have a penchant for princesses, poetry and press releases. And, we hoard leads like a precious pile of pennies.

How to do marketing How we work

How we work: what does a marketer do?

Like copywriting, from the outside, marketing can seem obscure. Those who aren’t in the industry never quite see the bigger picture and, for this reas...

Advice How to write Writing

23 must-read blogs and sites for writers

What you find helpful, inspiring or informative can be a very subjective business, but not knowing where to go when you're confronted by a writing roa...

SEO

How to perform a technical SEO audit in one hour

Technical SEO audits can take forever. They’re like the matrix of search engine optimisation. Once you peer into the data, you have no choice but to d...

How to write Technology Writing tools

Tools for writing: 3 mobile dictation apps that save writers time

People are more motor-mouthed than nimble-fingered. In fact, we speak three times faster than we type. Dictaphones and similar tools for writing are a...

7 essential HubSpot integrations for marketing professionals

HubSpot are our kind of people. When they’re not impressing us with their industry leading marketing software, they’re showing us the latest marketing...

remote company culture career

Build a career in marketing: first impressions of the Articulate tribe

We asked our five recent new hires for their first impressions about working for Articulate Marketing. In other companies (too many) this would be a B...