About us

Who we are

You’re in good company. We are a free-range, artisanal, award-winning team, full of geeky, quirky, lovely, diverse, funny good eggs. That’s why clients love us and talented people want to work for us.

Get to know our story, our team and our values.

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Our story

Articulate Marketing has been a UK-based remote working business since 2003. (So yeah, we know our way around a Teams meeting.)

From humble beginnings, this one-man-band has grown to a mighty, multi-national, multi-certified 20-person team, offering strategic, copywriting, and website services for B2B tech clients far and wide.

Today, we’re a proud B Corp, Global DEIB HEART Award winner, Investors in People Small Employer of The Year, Real Living Wage, Climate Positive, HubSpot Diamond Partner and Impact Award-winning marketing agency. All that and more, really.

Our story

Meet the Team

Matthew Stibbe is the CEO, founder and Geek Boss of Articulate Marketing. An enthusiastic entrepreneur, he previously founded Intelligent Games, as well as Turbine and Vincarta.

He leads our team of roguish heroes through Middle Earth to defeat-

OK, so we’re more LEGO than Legolas, but still… a pretty cool bunch of folks. These are the people who will engineer the heck out of your marketing.

Check out our job openings
Meet the team
Matthew Stibbe

Expertise

Marketing strategy, leadership and management.

Experience

Lifelong entrepreneur and CEO in technology and marketing.

Matthew Stibbe

CEO

Mirela Mart

Expertise

Finance, strategy and management.

Experience

Chartered accountant. 20+ years at the World Bank, GE and Visa.

Mirela Mart

CFO

Ioana Negulescu

Expertise

Creative direction, strategy and management.

Experience

10+ years managing design projects and coordinating creative teams.

Ioana Negulescu

Head of Studio

Paul Morton

Expertise

Advocating for clients and strategic game plans.

Experience

5+ years in marketing and client services.

Paul Morton

Head of Client Services

Clare Dodd

Expertise

Content & digital strategy, editing and leadership.

Experience

10+ years writing and managing digital platforms & teams.

Clare Dodd

Editor in Chief

Juliet Glanville

Expertise

HR, Leadership, Change Management, Strategy, Project Management, Coaching.

Experience

20+ years within International HR, supporting small to medium organisations achieve their growth plans.

Juliet Glanville

Head of People

Edward Slimane

Expertise

Sales, leadership and coaching

Experience

10+ years in sales and 6+ years coaching and leadership

Edward Slimane

Head of Sales

Emma Cuthbertson

Expertise

Payroll, maintaining records, providing financial information to management.

Experience

22+ years in finance.

Emma Cuthbertson

Accountant

Maddy Leslie

Expertise

Writing, managing campaigns and process organisation.

Experience

5+ years in marketing and copywriting.

Maddy Leslie

Senior Marketing Manager

Claire Rowe

Expertise

All things marketing, copywriting and SEO.

Experience

6+ years in copywriting and marketing.

Claire Rowe

Senior Marketing Copywriter

James Lavender

Expertise

Copywriting, editing, and research-led strategy.

Experience

12+ years in writing and research roles.

James Lavender

Senior Marketing Copywriter

Kyle Higgs

Expertise

Web development, UI/UX, graphic design, eating.

Experience

10+ years design, 6+ years development.

Kyle Higgs

Senior Developer

Philip Dodds

Expertise

Project management, account management.

Experience

14 years in people engagement roles, 2+ in client services.

Philip Dodds

Specialist Client Partner

Helena Sharp-Stephens

Expertise

Account management and project management.

Experience

5+ years of project and marketing management, and content production.

Helena Sharp-Stephens

Specialist Client Partner

Ben Holness

Expertise

Graphic design, branding, website design and development.

Experience

4+ years in design, crafting digital assets and solutions.

Ben Holness

Specialist Designer

James Dhakal

Expertise

Consultative selling, content creation and events management.

Experience

3+ years in account management and business development.

James Dhakal

Specialist Business Development Representative

Rachel Kennedy

Expertise

Copywriting and SEO.

Experience

12+ years in content and copywriting.

Rachel Kennedy

Specialist Marketing Copywriter

Aidan Shannon

Expertise

Conversations, relationship building & customer engagement.

Experience

8+ years in sales & business development.

Aidan Shannon

Specialist Business Development Representative

Frazer Saunders

Expertise

Lead gen, consultative selling, business research.

Experience

10+ years in customer engagement and sales.

Frazer Saunders

Business Development Representative

Amber Clarke

Expertise

All things Hubspot, email and automations

Experience

3+ years in Hubspot and Digital Marketing

Amber Clarke

HubSpot Onboarding Consultant

Caera Cooper

Expertise

Digital design, website design and branding.

Experience

Web design, client communications.

Caera Cooper

Website Designer

Maciej Skurznica

Expertise

Web development

Experience

1.5+ years of playing with code

Maciej Skurznica

Website Developer

Yuki

Expertise

Chasing string, napping, walking on keyboards.

Experience

5+ years in prrroject meownagement.

Yuki

Chief Feline Officer

Artie

Expertise

Promoting Articulate and marketing automation.

Experience

Lifelong experience as Articulate's mascot.

Artie

Articulate Mascot

Our purpose is to inform, connect and inspire

Inform

Inform

To inform people is to help them understand their world and make better decisions. Information is at the heart of content marketing but also our desire to share generously what we learn. It is better to be well-informed than ignorant.

Connect

Connect

To connect is to create an open channel for communication between the reader and the writer and between a company and its clients. It also brings to mind EM Foster's saying, 'only connect the prose and the passion, and both will be exalted'.

inspire

Inspire

To inspire distils the idea of 'inspiring epiphanies' for our audience - flashes of insight that illuminate the whole scene and which lead to meaningful, positive change. If we do our job right, inspiration is our gift.

Our values

We embed our purpose and our values into every decision we make as a business, and for our clients.

You can find out more about what we stand for, here.

Client partnership

Client Partnership

  • Solve for the client
  • Expert partners
  • Successful communication
High performance creativity

High-performance creativity

  • Efficient
  • Inventive
  • Leader-leader
We are the culture

We are the culture

  • Growth mindset
  • Excellent colleagues
  • Be the change

Awards and certifications

B Corp

B Corp - Best for the World

Best for the World Honourees for ‘Governance’ and ‘Workers’.

Go to B Corp page
Investors-In-People-Silver

Investors in People (Silver)

Building happy, supportive and creative teams.

Learn about IIP
diamond-badge-color-2

HubSpot Diamond Partner

Expert HubSpot onboarding and optimisation services.

Diamonds are forever
Ecologi_Logo-with-Tagline

Climate Positive company

We offset our carbon and aim to be Net Zero by 2030.

View our Ecologi page
Investors in People 2022 - Small Employer of the Year

Small Employer of the Year 2022 (IIP)

2022 Award winner, Investors In People.

See IIP events page
Real Living Wage

Real Living Wage employer

Baseline real London Living wage for all full-time employees.

About the real living wage
Global Heart Winner

Global DEIB HEART Award winner 2022 (HubSpot)

The single HubSpot partner awarded for diversity, equity, inclusion and belonging.

Go to showcase page
Platform Migration Excellence_2@2x

HubSpot Impact Award winner

Award for Platform Migration Excellence using Marketing Hub with client, Ecologi.

See the story
Platform Excellence_2@2x

HubSpot Impact Award winner

Award for Platform Excellence using the whole Enterprise suite with client, HealthHero.

Get the details
HubSpot_ImpactAwards_2021_WebsiteDesignBadge-1

HubSpot Impact Award winner

Award for Website Design and rebrand project with client, HTG.

Check it out
Product Excellence_2@2x

HubSpot Impact Award winner

Award for Product Excellence using Sales Hub with client, Azured.

Find out more
hubspot certifications

HubSpot Certifications

See our multiple HubSpot certifications and client reviews.

See our HubSpot listing

Book a meeting

How to become a client

Do we seem like your kind of people? Then talk to our business development team. Get in touch with us to find out how we can help you differentiate your B2B tech brand, build a clear strategy for growth and close more deals.

Let's talk
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