Something to celebrate... Articulate Marketing is Investors in People certified!

Something to celebrate... Articulate Marketing is Investors in People certified!

Posted by Aoife Porter
Picture of Aoife Porter
on 16 April 2020
happy company remote working investors in people

Woohoo! We have some good news to share in the midst of all that is going on in the world. We've just been awarded the Investors in People standard accreditation and we want to shout it from the rooftops. So, we’ll start with our own. 

‘But, what does this mean?’ I hear you ask. Let us explain.


What is Investors in People (IIP)?

The Investors in People Standard certification is a widely recognised accreditation. Its primary purpose is to help businesses improve their overall business performance and realise objectives through the management and development of their employees. The accreditation is validated by a third party, too, which means you can trust that it is an honest certification process.

The IIP is no walk in the park. Many things are examined throughout the process. For example, how much trust is there between people and the leadership team? Are people supported properly if they’re struggling? And, is the company ready for any changes the future might bring?


How did we do it? 

Long story short: We worked hard and put in the time and effort that’s required.

At Articulate, we like to look after our people. They are, after all, at the heart of the business (not forgetting our wonderful clients!). 

Without our people, where would we be? In fact, during these unprecedented times, we need our community now more than ever – a strong sense of culture (and high values) are what will storm this weather. 

Articulate team photo

Here are just some of the things that are keeping our people at the forefront of the business. They are also the things that allow us to work completely remotely while staying connected, both for years past and years to come.


1. Buddy systems

We’ve started a buddy program where everybody in our company has someone to talk to and someone to listen to. 

We have talking and listening sessions with our buddies every week. Whether it’s to voice our worries about the current situation or to escape the day for half an hour with a one-on-one chat.

There are also fifteen-minute open Fika (coffee, cake and a check-in) meetings sprinkled through the week. We can jump on these whenever we want to. 


2. Happy half hours 

We’ve always had a couple of virtual happy half hours during the week. Given the current state of isolation, we’ve now ramped them up to aid the loneliness that social distancing can cause. At the moment, they are a daily occurrence (including on the weekends). It’s another opportunity for us to just have a catch-up and a drink together.

Recently, we opened up our happy half hours to non-employees, too. Employees can invite friends and family, and we’ve even had some lovely guest appearances from past team members too.


3. Self-approved time off 

Matthew (our CEO) has temporarily implemented self-approved time off. It’s a really nice thing to do and we appreciate it. 

Now, we can all feel that we have maximum flexibility to deal with last-minute changes and emergencies during this time. 

We’re all super proud of the company and our whole team for making the IIP certification a huge success, and we’re looking forward to working towards a higher Investors in People certification in the future. We’ll raise our glasses and cheers to that! 

Articulate Company Meetings team Photos (7 of 8)


About Investors in People  

 Most of us will spend around 80,000 hours at work in our lifetimes. 

 For something that takes up that much of our time, the IIP think people deserve to get more out of it than just a regular pay cheque.  

 That's why they’ve already helped more than 11 million people across 75 countries to make work better. Find out more about Investors in People on their website.

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