Beyond Encryption needed a brand marketing strategy and website to promote their data security solutions, in time for DTX 360's Digital Transformation Expo.
This set a tight deadline for a substantial website project. However, given that multiple stakeholders were invested in a successful outcome, we had what mattered most: a communicative, engaged client-agency team. This meant we could accelerate processes without cutting corners or compromising on quality.
To get their website up and running, we delivered a multi-pronged approach:
Strategic brand positioning to identify personas and to create a content and brand language.
A website using HubSpot CMS, plus HubSpot CRM to support their lead generation goals.
A technical SEO review with keyword research, user journey mapping and a site built using clean, fast code.