At Articulate, we have teams of experienced copywriters who specialise in writing for B2B technology companies.
We create high-value white papers, ebooks, interactive tools and templates and other long-form content. These can be accessed by your potential leads through a form on a gated Hubspot landing page. Using A/B testing, we maximise your conversion rates.
To enhance your lead generation efforts we put the ‘premium’ in premium copy.
Our in-house design and development team build bespoke PDF templates for guides and ebooks, as well as custom designed and coded Hubspot landing pages, emails and calls-to-action (CTAs).
By integrating lead generation with traffic-growth strategies, we build a full-funnel model for capturing and nurturing leads.
To support the launch of a campaign, we use online advertising on platforms like LinkedIn, Facebook and Twitter, as well as social media promotion, automated workflows and email marketing.