Call-to-action
Encourage prospects to take action and buy-in
Landing page
Capture contact details with a smart form
Valuable content
Offer useful, authoritative content to leads
Lead nurturing
Keep people consistently engaged with emails
Content process
Our approach to premium content provides value for your site visitors
At Articulate, we have teams of experienced copywriters who specialise in writing for B2B technology companies.
We create high-value white papers, ebooks, interactive tools and templates and other long-form content. These can be accessed by your potential leads through a form on a gated Hubspot landing page. Using A/B testing, we maximise your conversion rates.
Premium content design
Quality templating and design makes all the difference for attracting leads
To enhance your lead generation efforts we put the ‘premium’ in premium copy.
Our in-house design and development team build bespoke PDF templates for guides and ebooks, as well as custom designed and coded Hubspot landing pages, emails and calls-to-action (CTAs).
Content promotion
Launch your campaign, today!
By integrating lead generation with traffic-growth strategies, we build a full-funnel model for capturing and nurturing leads.
To support the launch of a campaign, we use online advertising on platforms like LinkedIn, Facebook and Twitter, as well as social media promotion, automated workflows and email marketing.
Guide to B2B landing pages
FREE guide to converting customers
10 minute guide to inbound
Our coffee table guide to getting leads
Your lead generation
Want more, high quality leads?
We won't promise the moon. But we will build you a bespoke, data-driven strategy for lead capture
