The beginners guide to social media marketing

Is your business social enough?

Create a successful social media strategy with our quick and simple beginner's guide.

About the guide

How this guide will help you

Choosing the right platform

Choosing the right platform

LinkedIn, Twitter, Facebook, YouTube... the list of social media platforms is forever growing. In this guide, learn which platform is best for your business.

Eye-catching content

Eye-catching content

On Twitter, you get 280 characters to play with. On Facebook, the world is your oyster. Learn how to produce eye-catching content for your social media platforms, from groovy illustrations to short and snappy copy that attracts attention.

Social sharing

Social sharing

Learn the best times to share social media posts for high engagement, and how often you should be posting on each platform.

Our knowledge and expertise has helped many companies achieve their goals


"The engagement with Articulate is like nothing we have experienced before. They took the time to really get to know us as a business and the website we have now is beyond our expectations. We could not be more pleased."

Sarah Howell HTG


"Articulate's planning and integration processes are well-organised, and they have produced creative solutions for our B2B Corporation. We're reaching more leads than we could have imagined. The Articulate team are a very talented and a pleasure to work with."

Julie Roth Duff Norton


"When Articulate helped us redesign our website and move it to HubSpot as a CMS/Host, this is when we quickly began to realise the true value of Articulate and the power of the HubSpot platform. Since going live we are now experiencing triple-digit growth and this trend is not slowing down."

Mitchell Feldman RedPixie


"A very clear and focused plan on getting from an empty CRM to something that will support getting customers through the funnel. Doing HubSpot the Articulate way gives more time for customers, and takes away lots of time spent on customer admin. Safe pair of hands for your sales engine."

Phil Schofield Ripple


"Despite being "small", we received a white glove experience. The team is incredibly professional, the customer experience is delightful, the deliverables so far are exceptional. I can't wait to see the results of the entire project and start new projects with this amazing team."

Lori Brigg Cloudvisor


"We recommend Articulate for at least three reasons: they absolutely master their craft, they are a pleasure to work with and they are not just "doers" but great advisors. Thanks to their great knowledge of HubSpot, they handled specific requirements for our website single-handedly."

Vincent Lambercy FoxATM

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