The Questions Your Website Should Answer (But Probably Doesn’t)

We explore what your website visitors need to know and how to give them answers fast

Most websites answer the questions the business wants to answer. Visitors have different ones. If someone lands on your site and can't quickly work out what you do, who you do it for, and why you're the right choice, they leave. This webinar is a practical guide to diagnosing the gaps and fixing them fast.

Join us on Wednesday, 17 June 2026

Option one: 🇬🇧 10 am BST

Option two: 🇬🇧 5 pm BST / 🇺🇸 12 pm EDT / 9 am PDT

In this webinar, you'll learn about:

  • How to audit your website for the key questions every B2B buyer needs answered before they'll engage.
  • Why most B2B websites bury the most important information and the quick structural fixes that surface it.
  • How to write clearer, sharper copy that works for visitors who scan, skim, and decide in seconds.
  • A practical framework for prioritising the changes that will move the needle fastest.
Matthew Stibbe
Decorative supertitle icon Articulate Marketing Expertise

Who is running it

Hosted by Matthew Stibbe, CEO of Articulate Marketing.

Over the last 25 years, Matthew has consulted for innovators like Microsoft, Google, Ecologi and HealthHero, building brands, creating content and crafting websites.

Articulate Marketing works with B2B technology clients that help people live healthy, sustainable, flourishing lives. We design, build and run Difference Engines that power long-term success.