How to run an effective customer evidence and case study programme
We've written hundreds of case studies as an agency, both for ourselves and, more often for our clients. Recently, one such case study even won a HubSpot Impact Award. So, from this lofty position of expertise, we're outlining our best advice for running a customer evidence and case study programme for your business, from interviews to using case studies for marketing and sales.
This webinar has already taken place. The good news is, we recorded it. Fill in the form to get access to the on-demand webinar.
About the webinar
How to organise your customer evidence programme
Ever find yourself going 'we need to do case studies' but never quite find the time? We run through how to build a plan and a project management structure.
How to write brilliant case studies
From interview techniques through to creating a fail-safe structure for your case studies - get the expert advice so you can do it right, first time (and avoid endless rounds of editing!).
Where to use your case studies most effectively
Case studies are valuable customer evidence for all stages of the buyer's journey. They have a place in marketing and in sales - so where should you promote your success stories?
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