How to benchmark your marketing against competitors
About the webinar
How to conduct an industry analysis
It's important to review your industry data regularly. With examples from the B2B tech sector, find out what we look at when we conduct an industry analysis.
Once you know where you stand against your key competitors, you have a better idea of what you can do to gain a greater market share. Use this structure to help you benchmark your business.
Further resources and tools you can use
Some of the information you might like to know about competitors is not obviously available. We'll reveal some of the tools and tips you can use to get this data.