About the report
Behind every successful B2B marketing team is a smart and scalable tech stack, and increasingly that means choosing the right AI tools. In a market flooded with new apps and big claims, it can be difficult to know what is real, what is ready and what is simply noise.
We analysed hundreds of AI platforms across six key marketing categories, combining public adoption data with our experience in marketing technology strategy. The result is a clear, evidence-based snapshot of how real teams are using AI today and which tools are most likely to deliver long-term value.
Whether you are a marketing leader, strategist or operations specialist, this report is your guide to building an AI-enabled stack that delivers results with clarity, control and confidence.
