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How to come up with the perfect project, product or business name

The most popular article on our blog is all about choosing project names. It's clearly a subject that's front of mind for our audience, so here's a webinar all about project, product and business names - extended edition. Tip-toe around the minefield of corny, undifferentiated or just plain dreadful names for things.

This webinar has already taken place! Happily, we've recorded the session. Fill in the form to access the video and slides.

 

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A man reading a book about project names from a bookshelf shaped as the letter A
Realise the importance

What's in a name?

A lot, actually. A good name can solidify the mission and values of a project, product or business. It takes some thought but we've got you covered with our naming processes.

three people brainstorming project, product and business names together
Step-by-step

Choose wisely 

It's important to take your time when choosing a name for a project, product and especially a business. True, your not exactly stuck with it but it's a lot harder to change it further down the line than get it right on the first go. Take your time and brainstorm with others. We'll help you get the ball rolling.

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