With an estimated 3.17 billion internet users, getting heard on the web is tough and bloggers are finding themselves victims of the triple zero club – zero likes, comments and shares. This how-to guide shows you how to grow your audience and leave the club for good.
Ever wondered what it’s like to intern for Articulate marketing? As remote workers, our culture is themed on community. After all, teamwork makes the dream work.
‘Businesses are spending all this money on this place called the office and they’re making people go to it all the time, yet people don’t do work in the office. What is that about?’ The words of Jason Fried, co-founder of 37signals. The blog post examines the effects of office culture on worker performance and…
Strong research is the backbone of strong copy. Without it, there is nothing anchoring your words to the truth.
We ask ten marketing industry experts for their #1 tip for growing a business.
It’s hard to speak human when you’re in tech. But have no fear – here are some great examples of copywriting in tech to help you connect with your customers.
It’s official. Goldfish have longer attention spans than humans. In an age of overwhelming digital consumption, how do you produce content with a strong voice? We’ve put together some helpful tips and tricks to ensure your blog posts are being read long after they are published.
Not everyone can be a master of marketing, a sales ‘Svengali’ and finance fanatic. Here’s when and why you should call an agency.
If you’re thinking of deploying content marketing in your business, you need to understand the quality vs quantity debate. Your ROI depends on it.
We’ve all stopped reading something because it sucks. But what makes bad writing bad? Read on to discover how you can spot sucky writing.