Content is important for SEO, right? Yes. The more content the better, right? Yes. But not just any content. And not at any price. Cheap content could be killing your brand, destroying your search engine ranking and annoying your customers. Read this article to find out more about Google’s quality guidelines and the marketing and […]
Tag Archives | Marketing
Bob Geldof exemplifies the increasing trend for people to say nothing while sounding like they’re saying something really important. And it has to stop.
Technology doesn’t evoke feelings. People rarely care either way. That’s why the secret to selling technology is not to talk about technology at all.
Ever wondered what to do with a bad review? Simple: find the silver lining and turn it into a positive marketing opportunity with these seven steps.
We tried every trick in the book. Literally. We read Guy Kawasaki’s The Art of Social Media and did everything in it. Let’s see what happened…
Social media success looks better than you think. Find out how, in just 6 hours a week, you can increase leads, create business partnerships and more.
2015’s Business Superbrands were announced on March 2nd: catch up with the highlights reel here and discover what the results tell us about B2B marketing.
As a copywriter, ‘what do you do?’ is always followed by ‘so, what does a copywriter do?’ So I decided to lay it out once and for all: this is what we do.
Matthew’s highly-personal list of client management rules and tips, gathered over 10 years from personal experience.
We love HubSpot but it’s complex so we use these HubSpot checklists to make sure that we dot all the i’s and cross all the t’s in our landing pages, thank you pages and emails.