Articulate Case Studies

Articulate Case Studies takes away the pain of producing readable, credible case studies.

About Articulate Case Studies

Articulate writes case studies that are readable and credible. We also manage the entire process from first contact with your customer through writing, editing and proofreading to managing feedback and customer sign-off.

We run customer evidence programmes for Microsoft, HP, Avanade and MessageLabs.

Why you need Articulate Case Studies

Case studies are central to marketing, PR and sales. However, creating them can feel like pulling teeth. Finding customers, arranging interviews, getting feedback and final sign-off takes tact, effort and patience. Too often the end result is dull, lifeless and late.

This is where Articulate can help. Yes, we write good case studies. But we also manage the entire process for you.

How Articulate Case Studies work

• We spend time with you and on desk research to understand your products and services, your market, customer pain points and what you need customer case studies to prove.
• We discuss and agree a workflow for case studies that ensures the right level of input and feedback from everyone concerned.
• Typically, you provide us with introductions to case study candidates. We carry out interviews and draft a case study. We then manage the review and approval process, taking feedback from you and your customer to produce a final draft, including legal sign-off by your customer.
• We aim to deliver a first draft case study within five working days of the final interview and to deliver rewrites and edits within 24 hours of feedback.

Business benefits

• Readability. A lively, well-written case study is more likely to persuade than a dull one. Articulate uses experienced writers who can create a story and make a point.
• Credibility. Our writers interview your people and the customer to understand exactly what you did and how it helped. This underpins our case studies with telling details and authentic quotations.
• Less stress. Managing the case study process can be very time-consuming. Articulate does it all so that you are free to concentrate on more important work.
• Higher quality. We put all our case studies through the Articulate Proofreading service to ensure high-quality copy.
• On brand. We work within your brand guidelines and (optionally) case study templates to deliver print-ready copy.
• Status reports. We agree a standard workflow with you and provide weekly updates on status.
• A complete service. Optionally, we can advise on setting up a new customer evidence programme. We provide online submission forms for several of our clients, including HP and Microsoft, to help candidate recruitment. We also produce PowerPoint ‘win cards’ and other forms of customer evidence, besides the traditional written case study.

Fees

We charge on a fixed price basis so that you know exactly how much you will pay before you commission the work. There is no charge for an initial discussion to understand your requirements and prepare a quotation.

Prices start at £500 for a short, straightforward case study and rise to over £1,000 for longer case studies with full project management.

Next steps

Contact us to discuss your requirements.

Please read our terms and conditions.